Fort Wayne & NE Indiana News

The latest positive news written by residents and organizations in our community.
Business

Asher Wins Two Telly Awards

Asher Agency’s creative work has caught the eye of judges in the prestigious Telly Awards competition. Asher has learned that three of its recent TV ads, produced for clients SUBWAY® restaurants and Physicians Health Plan of Northern Indiana, have won Telly Awards.

The SUBWAY® commercial, which was geared toward generating trial of the new BBQ Bacon Angus Melt sandwich among tech-savvy millennials, is titled “Hashtag Everything” and can be viewed here. Asher handles marketing and advertising for over 5,800 SUBWAY® restaurants in 63 markets around the country.

The PHP campaign, based on the simple truth that Fort Wayne-based PHP’s insurance coverage is so comprehensive it’s almost unbelievable, included the ads “Fishing Over” and “Break Up” and can be viewed here.

“Winning two Telly Awards is just outstanding and an absolute honor,” said Asher president Tom Borne. “It’s truly the result of outstanding collaboration between our client partners, their respective account teams and our creative leadership.”

The 37th annual Telly Awards competition drew nearly 12,000 entries from all 50 states and several countries. Founded in 1979, Telly Awards is the premier award honoring outstanding local, regional, and cable TV commercials. Winners represent the best work of the most respected advertising agencies, production companies, television stations, cable operators and corporate video departments in the world.